Our Knowledge

Read our latest perspectives on marketing and technology.

White Papers by Paul Bourdeaux

So you are ready to make the leap and launch your brand into the ever-growing world of mobile! But where do you start? There are currently two …More...

By the end of 2011, there will be over one billion mobile broadband users in the world. Over 60% of North America will have mobile broadband access …More...

You are driving down the road, it is dinnertime, and you and your passengers are hungry. One of your passengers uses Google Maps on their Android phone …More...

As the American public continues to embrace mobile technology, it is no surprise that more companies are adding mobile to their multi channel marketing strategies.  But as …More...

As online marketing moves from a static content approach to the more vibrant world of Web 2.0 marketing, the code driving these dynamic marketing engines is becoming …More...

Code coverage reports:  The informer of project managers, the bane of lazy developers, and the champion of test driven development (TDD) aficionados.  With each build, code coverage …More...



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