Several employees at Sundog, Inc., a local marketing and technology company …More
The Analyst is responsible for creating compelling solutions for clients by …More
Here's what's on the minds of our marketing and technology experts.
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Pity a bank marketing staff. Already saddled with restrictions, disclosures and regulations, marketers now need to pay very close attention to Facebook’s rules when running an online bank promotion, lest it run afoul of Facebook’s terms of service.
In my previous blog, I highlighted what is, in my opinion, a frivolous lawsuit filed against Twitter for an alleged violation of the Telephone Consumer Protection Act (TCPA). With this blog, I hope to offer a better explanation of why I consider it to be frivolous.
I have blogged several times about the importance of the TCPA in SMS marketing. And while I fully support the consumer protection that the TCPA offers, there is always someone, or in this case two someones, who try to take advantage of the system. On April 28th, two California residents filed a class action lawsuit against Twitter, alleging that the Social Network violated the TCPA when it sent them a confirmation SMS in response to a SMS request the men made to stop the SMS subscription. Confused yet?
Some of the nations biggest banks are quietly testing new checking products and service-fee structures that portend a huge overhaul of basic checking accounts – changes that could quickly slice the “free” out of “free checking.” Find out what’s happening and if you should be concerned.
Customers rarely read privacy policies, and they blindly agree to the terms of service when they download an app or complete a transaction. Most policies are long and tedious – and now we have some stats to prove it.
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Verizon and Google made headlines this week when they announced a joint policy proposal regarding Net Neutrality. While the statement itself largely follows the idealized view of …More...
A colleague recently contacted me inquiring about some SMS marketing messages they had been receiving lately. As far as they knew, they had not signed up for …More...
Are you waiting for the much rumored Verizon iPhone? Well, you better get used to waiting. Because according to Engadget, Apple has confirmed in court documents that …More...
In an effort to expand their customer lists, many businesses are including a suggestion to forward marketing emails to others using a “Forward to a Friend” option …More...
Yet another court ruling has affirmed that SMS messages fall under the protection of the Telephone Consumer Protection Act. The Unites States District Court for the Northern …More...
This week’s a federal appeals court ruled in favor of Comcast against the Federal Communications Commission. The decision, which says in part that the FCC has no …More...
On Tuesday, the Federal Communications Commission officially released the United States’ first national broadband plan. While many of the recommendations in the plan focused on bringing traditional …More...
Recently I was looking for information about the predicted future of email spam, and I had a hard time finding any articles that gave any concrete information …More...
