12/27/11 - 12:22 pm
“Empower your customers for their influence not just for their spend.” Matthew Thomson
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Posted in: B2BHere's what's on the minds of our marketing and technology experts.
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Recent Posts
09/30/11 - 8:44 pm
Earlier this month I answered the question “What is Marketing Automation.” Today I came across a great blog post that details 6 reasons why you as a B2B marketer might need a marketing automation solution. Merlin Francis documents the type of challenges that face you as a marketer and how an automation system.
09/23/11 - 4:13 pm
I attended a leading interactive marketing conference last week hosted by ExactTarget. One of the major themes of the event was the proliferation of mobile devices emerging and how we as marketers needed to be ready to adapt. But what does this mean for B2B marketers? Marketo put together an infograph to summarize the impact that mobile will soon have to your marketing strategy.
09/18/11 - 11:50 am
by Alyssa Dahl
Posted in: B2B, Branding, Business, Customer Experience, Customer Insights, Salesforce, Social Media, Technology
Posted in: B2B, Branding, Business, Customer Experience, Customer Insights, Salesforce, Social Media, Technology
A few weeks ago, five people from the Sundog team got the opportunity to attend Salesforce’s Dreamforce conference in San Francisco. One of the big ideas brought back from the conference was social enterprise. In our tech talk on September 15th, the team shared a few, great videos that demonstrate what social enterprise is.
02/28/11 - 12:52 pm
We all knew that QR codes were gaining in popularity. But I don’t think that anybody expected usage to grow 1200% in the second half of 2010 alone!
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