“Empower your customers for their influence not just for their spend.” Matthew Thomson
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Posted in: CloudHere's what's on the minds of our marketing and technology experts.
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I read an inspiring article the other day, Salesforce CEO: Facebook is Leading the Direction For Where ‘We’re Going As An Industry, by Rip Empson of Tech Crunch. For those of you that don’t know what Salesforce is, it is a Customer Relationship Management (CRM) software solution. But it’s more than just a CRM solution. As one of the leading software platforms in the cloud, Salesforce is changing the way businesses interact by making things more effective and efficient through lead management, chatter and social enterprise. Salesforce will help redefine the future of business through its focus on social enterprise.
“It’s time for banking to completely embrace social technology. We need to move beyond paper, phone, and email folks.” This plea was not from an industry consultant, but from banker Bradley Leimer. He manages the online services group for Mechanics Bank in California. Leimer recently expressed his views in an industry blog Bank Think.
Making use of Cloud Computing is becoming very popular with businesses for many reasons: security, performance, simplicity. But one benefit that’s sometimes overlooked is that using Cloud Computing is also Green.
Over the past couple of weeks, I have been listening to podcasts, reading blog posts and dabbling into Google+. While the world is trying out the new social media platform, there is still a lot of debate about whether Google+ will take the place of Facebook and Twitter, or begin its own niche within the social media industry. Here, I will share a few of my own thoughts and feelings about the platform.
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