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If you haven’t seen a QR code by now, you are one of the few.  They have exploded onto the marketing scene in the past couple of years.  And for the past couple of years, I have encountered and collected both good and bad example of their use.  The following is an abbreviated collection of Best Practices put together as a result.  Interested in a more comprehensive and descriptive list?  Then keep your eyes peeled for my next white paper… coming THIS SPRING! (Shameless plug, I know…)

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A quick glance at my iPad2 reveals some interesting things about its use.  Among the installed apps I have are Keynote and Gmail… but I also have Pinocchio, Cut the Rope, Helicopter Taxi, Pocket Frogs, and of course Angry Birds.  While I admit to playing my fair share of Pocket Frogs (hey - don’t judge me), in truth most of the apps I have installed aren’t for me.  They are for my kids, who spend a decent amount of time on my mobile devices.  And I’m not alone - this is a trend that we are starting to see more and more.

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Pinterest was created by a college student in 2009, launched live to family and friends in March 2010 and the growth in 2011 was viral. The new social medium sets itself apart from Google+, Facebook and Twitter because of the different purpose the network provides its users. Pinterest allows users to visually bookmark items they may find online and pin images to specific boards they’ve created. In essence, it is an inspiration board that contains clothes they like to wear, decorating ideas, DIY projects, and other items to purchase or use.  Founder, Ben Sibermann, describes the new network as a way to share your taste and passions with your friends and family.

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I have written about Augmented Reality (AR) coding in general, how it works with Layar, and Windows Mango.  The last part I’d like to discuss is the 3D modeling.

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In my last post I pointed out one of the many resources to use to create a layered Augmented Reality (AR),  Layar.  Another is the latest windows phone version, 7.5 also known as Mango.

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