Are the latest digital signage products useful tools for an in-store marketing campaign, or just another distraction from real customer service that people are looking for? …More...
Last month, the Force.com Developer Relations team held a Holiday Cookbook Contest to spur user-generated content. There were a good number of high-quality submissions that were reviewed, …More...
Williams Arena—better known as The Barn—is a throwback in the high-stakes world of college athletics. Don’t let your brand fall into a Barn-like state.
When Salesforce Chatter debuted just over a year ago, it was a huge step forward in company communications. It enabled users to make quick and candid notes …More...
Pity a bank marketing staff. Already saddled with restrictions, disclosures and regulations, marketers now need to pay very close attention to Facebook’s rules when running an online …More...
If you haven’t seen a QR code by now, you are one of the few. They have exploded onto the marketing scene in the past couple of …More...
A quick glance at my iPad2 reveals some interesting things about its use. Among the installed apps I have are Keynote and Gmail… but I also have …More...
What criteria go into the decision-making process to bring on a new client vs. keeping a client? Often, growing companies still use the same criteria they used …More...
Pinterest was created by a college student in 2009, launched live to family and friends in March 2010 and the growth in 2011 was viral. The new …More...
I came across an academic paper published by Microsoft Research that analyzes distributed version control systems, particularly Git and Mercurial, and their effects on project health by …More...
In my previous post, I gave a high-level overview of a Visualforce page lifecycle. In this post, I’d like to discuss how I like to apply the …More...
I have written about Augmented Reality (AR) coding in general, how it works with Layar, and Windows Mango. The last part I’d like to discuss is the …More...
Here are my IT resolutions for 2012. Maybe your IT staff could benefit from some of them:
An infographic comparing a tech company to fruit. An entertaining way to learn a little bit more about both.
Mobile Marketer has put together a list to help the mobile advertiser, but it may not be the kind of list you are expecting. Instead of giving …More...
Recently, I’ve been researching the MVC pattern, which is a method of code organization used by GUI applications. I’d like to take some time to discuss how …More...
In my last post I pointed out one of the many resources to use to create a layered Augmented Reality (AR), Layar. Another is the latest windows …More...
Super Bowl XLVI takes place Sunday, February 5th in Indianapolis. Average cost of a 30-second spot in this year’s game is $3.5 million up from the $3 …More...
Domino’s Pizza is using Augmented Reality to promote its 555 deals in Britain, with over 6000 AR enabled posters going up across the UK.
ecoATM, a San Diego, CA, based company is marketing a recycling kiosk for used consumer electronics and mobile phones.
A look back at the history of advertising and how it has evolved over the years.
Before, if you had a personal Gmail account and your work used Google Apps, and you wanted to have both open, you needed to have two different …More...
This week’s announcement by General Electric’s finance operation to acquire $7.5 billion in retail deposits from MetLife is significant on a number of fronts, most notably that …More...
In my previous post, I described a few different ways Augmented Reality (AR) is used when creating advertisements or mobile applications. Layering your own content over existing …More...
Now that I had a fully functioning, and maybe the first of its kind, weather balloon tracking/photo-taking app, I was ready to send it off. I figured …More...
Online sales were healthy this holiday season, and mobile played a big part. Sales were up 16.4% over the previous Christmas, and up 10% on Dec 26. …More...
Salesforce has had many phases of growth in its lifetime. These phases include: CRM in the cloud, social media monitoring, and the social enterprise. Salesforce is great …More...
Having already built a number of Android applications, the process was familiar to me. But I did need to research using the GPS, camera, sending SMS messages, …More...
“Empower your customers for their influence not just for their spend.” Matthew Thomson
Do you deliver the right content to the right audience at the right time? Is it findable, searchable and accessible? Do you create a seamless, satisfying interface …More...
As technology continues to expand, we are rewarded with affordable and sophisticated pieces of hardware that would have made any tech geek beyond excited just a few …More...
Some time ago, Sundog began looking into Augmented Reality (AR) advertising. Watching their project unfold inspired me to take a deeper look into the different applications available …More...
For each social network, there are many tools we use to help us monitor and manage social presence. Below you will see a list of some tools …More...
A few months have gone by, a couple meetings have been held and more articles have been read about Google+. The more time I spend time developing …More...
Mobile Marketer highlights the good, the bad, and the unscannable of QR codes published in 2011. Among the common mistakes seen were:
What’s more fun than a call from Santa? Well, if you just got a cell phone for your 9th birthday—nothing.
Nielsen recently released its Quarterly State of the Media - Mobile Media Report for Q3 2011. And while we all expected 2011 to be a big year …More...
The Force.com developer blog recently posted a notice to everyone with a developer edition organization. Starting last Friday, all Force.com Developer Edition organizations will use a new …More...
Mobile apps that tie into Salesforce are not new, but making them is about to become much more simple. In software, simplicity makes everything better: fewer bugs …More...
eMarketer estimates that US online video ad spending will reach $7.11 billion by the end of 2015, making it the fastest-rising category of online spending.
Banking consultant Ron Shevlin has a hunch: Banks and credit unions need a better way to assess their online marketing capabilities, to know how they are doing, …More...
What is the current state of 3D technology as it relates to digital out-of-home media? Can the technology be used without the need for cumbersome 3D glasses? …More...
Yesterday, on the Google Code Blog, an announcement was made saying the dates have changed for Google I/O and that it will now be three days instead …More...
If you took a snapshot of your social networks a year ago, and compared them to today, you’d probably notice a key difference: We’re all sharing more …More...
Don’t tell anyone at Apple that the economy is slumping. The iPad2 led the way in sales for Apple on Black Friday and helped set a sales …More...
I’d like to talk about Heroku and its relationship with Salesforce. Salesforce has spent much time and money to make its Force.com platform a great option for …More...
Reaching the holidays, there are many things to look forward to. Outside of the Black Friday deals, listening to Christmas music and spending extra time with family, …More...
I spend a lot of my time designing websites and working with developers to make them functional. When talking to developers about what design limitations I have, …More...
No Change? No Problem. This year, the Salvation Army is going digital with Square, a hardware and software package that allows people to accept credit cards via …More...
In my last post, I expressed some of the barriers to having a fully-automated deployment process from one Salesforce org to another. I’m not the only one …More...
Back in June, I blogged that Mobile Is Changing the Way We Watch TV. This week in its annual outlook report, Razorfish reports that 80% of mobile …More...
After watching a special on Steve Jobs last week on PBS, I sat on my iPad and felt inspired. Jobs was quoted, “Life can be much broader …More...
The IT development release process for a business’ internal Salesforce org is still half-baked. It is a manual, error-prone, time-consuming, and inefficient process. There is an efficient, …More...
I’d like to take a moment to mention one of my favorite sites right now, mediaqueri.es. I pretty much visit this site daily. On mediaqueri.es there are …More...
JetBlue committed the cardinal sin among airlines during this past weekend’s freak snowstorms—they kept people on a plane for hours. In 1991 they might not have even …More...
New kiosks allow consumers to test their Blood Alcohol Concentration (BAC) at participating bars and, in L.A. County, get a free home-testing kit for STDs.
The NBC television network introduced us to the slogan “Must See TV” in the 1990’s. The slogan was used to brand its prime time block of sitcoms …More...
“A checking relationship with rewards – and no monthly debit card fee.” That’s the online promotion Citi is running right now. No doubt other financial institutions soon …More...
Too often, organizations plan marketing programs without truly understanding their prospects and customers: who they are, how they think and what they seek. However, a new National …More...
One point of discontent among Salesforce developers is the lack of a modern debugger. For a long time now, Salesforce has been talking about how they are …More...
Back with the Spring ‘11 release of the Salesforce.com platform, there was a new feature added in beta mode that allows AppExchange developers the ability to log …More...
With iOS 5 released and the iPhone 4s flying off the shelves, brands that have iOS applications are starting to ask if they need to continue to …More...
I read an inspiring article the other day, Salesforce CEO: Facebook is Leading the Direction For Where ‘We’re Going As An Industry, by Rip Empson of Tech …More...
Well, it was bound to happen sooner or later. As QR codes become more and more popular in the mobile world, they have attracted the attention of …More...
From a singing social media ROI performance by Chris Boyer (@chrisboyer), to inspiring stories from E-Patient Dave (@epatientdave), and a pediatrician’s motivating speech on the importance of …More...
This past week, I attended the Third Annual Social Media for Healthcare Conference in Rochester, MN at Mayo Clinic. This is my second time attending this event. …More...
We have the smart phones. We have the tablets. We have the MiFis, the mobile applications, and the mobile web. And we have 4G… kind of. High …More...
Salesforce evangelizes the benefits of leveraging the social internet to manage your company’s face and to better engage your customers. It is indeed evident that they practice …More...
For the past two years, I’ve waited for Facebook to launch an iPad app. I was beginning to wonder if they were ever going to create one! …More...
Steve Jobs, co-founder of Apple Inc, passed away on October 5th, 2011, at the age of 56. Jobs leaves behind a legacy in the technology industry that …More...
thenextweb.com has posted images and information leaked from Japan’s Apple site that confirms the October 14th launch of the iPhone 5, as well as a couple of …More...
It’s almost as if they created Facebook for event promoters. It’s as if Mark Zuckerberg was sitting in class at Harvard and thought, “How can we increase …More...
Earlier this month I answered the question “What is Marketing Automation.” Today I came across a great blog post that details 6 reasons why you as a …More...
Back in April, I blogged about TerraCylce and Old Navy teaming up to collect used flip flops to recycle into public playgrounds. Well, the campaign was a …More...
Ovation is a live digital music distribution kiosk available at concert venues. The Ovation kiosk allows you to purchase the live concert you just experienced and download …More...
“It’s time for banking to completely embrace social technology. We need to move beyond paper, phone, and email folks.” This plea was not from an industry consultant, …More...
If you tweet on behalf of your employer, can the organization hand off your followers to your successor if you leave?
Facebook is constantly evolving to better suit the needs of its users. In order to stay in front of the competition, the company will model themselves after …More...
Icelandic singer, Björk, is using technology to enable creativity for her newest album release.
I attended a leading interactive marketing conference last week hosted by ExactTarget. One of the major themes of the event was the proliferation of mobile devices emerging …More...
Salesforce has been updating its sandbox servers to the new Winter ‘12 release, bringing with it some new developer features including one I’ve been waiting for a …More...
I want to take a bit of time to remind other Force.com platform developers of the necessity and benefits of using a version control system. When you …More...
A few weeks ago, five people from the Sundog team got the opportunity to attend Salesforce’s Dreamforce conference in San Francisco. One of the big ideas brought …More...
Whether we’re talking about their new facilities or their marketing campaigns, Sanford Health is on the cutting of edge of innovation. When Sanford announced plans to construct …More...
Well, it’s official. Fargoians who own a 4G device from Verizon work up to a faster world. Today, 4G has come to the Fargo Moorhead area. …More...
Making use of Cloud Computing is becoming very popular with businesses for many reasons: security, performance, simplicity. But one benefit that’s sometimes overlooked is that using Cloud …More...
That might be one question being asked by readers of today’s USA Today. Consumers are being asked to vote for their all-time favorite commercial icons. …More...
America’s favorite sport has met America’s favorite tablet. NFL teams have been turning more and more to the iPad to make it easy for their players to …More...
I want to discuss an unexpected difference between two Salesforce entities: the workflow and the trigger. They both exist in the same solution space, but workflows can only …More...
As a business analyst it is my goal to detail the business processes that are impacted when implementing new technologies. Through the use of persona development, we …More...
Marketing automation is term that is gaining momentum within larger companies as well as marketing and advertising agencies. But what does it mean and how does it …More...
Nielsen released its July 2011 smartphone data today, and the top stat making headlines is the smartphone penetration in the US. Currently, 40% of mobile users in …More...
In this time of intense competition, earnings pressure, customer attrition and declining branch traffic, how can banks truly reengineer the customer experience? $1.2 billion Extraco Banks, Temple, …More...
In early August I attended An Event Apart in Minneapolis. As I was looking back to my tweets during that time I found this gem: “Content precedes …More...
More and more companies are utilizing facial recognition technology to personalize their marketing message to consumers.
On Friday, Salesforce.com announced the release of the Java Spring Development Kit for Force.com and Database.com. This means you now have an easy way to connect all …More...
Earlier this month, Google unveiled several changes to organic search sitelinks – tweaks that should grab the attention of anyone who creates content or monitors search engine …More...
For an upcoming blog post, I’m currently doing research on unit testing best practices and techniques as they should apply on the Force.com platform. While doing so, …More...
San Francisco based design firm aatma created quite a stir this week when it released its concept video for what it would like to see in future …More...
As time flies by and working hours grow long, it’s important to take time to sit, read, and get inspired. I have had the article, 2011: Now …More...
