Blog

Here's what's on the minds of our marketing and technology experts.

January, 2006

With the ‘broadcast flag’ and ‘audio flag’ rearing their ugly heads again comes the news that 82-year old Senator Stevens (Alaska) - chairman of the Committee …More...

Rocketboom, the darlings of the videoblog explosion, are auctioning a week’s worth of advertising on eBay (currently $5001.00). The interesting part is that Rocketboom will have complete …More...

A thorough and interesting new report was just released by IBM Consulting Services. Titled The End of Television As We Know It, the report forecasts a major …More...

David Pogue’s recent overview of the new Intel-based Macintosh computers provides some valuable insights into the next-generation laptop and desktops models recently unveiled by Apple. Pogue presents …More...

ROI, ROI, ROI…if you happen to work in marketing and by now have not heard “ROI,” you’re probably still dialing up to the Web using a 14k …More...

A post this week in CMO Online reveals just how quickly and profoundly the marketing landscape has changed. The article states, “What started out as a secondary …More...

John Hagel’s Edge Perspectives blog provides some interesting insights into globalization and the impact of the Internet on the global economy. Among the problems he identifies in …More...

C|net has a story today about the race companies like Sun Microsystems, IBM and Microsoft are in to quickly include Ajax support in the development tools they …More...

Jupiter Research just released a forecast report that predicts online activity will affect 50 percent of all retail sales by 2010. This includes items that are either …More...

It really happened. Disney has bought Pixar and made Steve Jobs a richer man than he already was and put him on the board of one of …More...

The borderless Internet may have been the goal, but government interference into the free flow of information has put serious restrictions on the liberating effect that might …More...

A new study by the Winterberry Group seems to confirm what many other marketing experts have been saying. Advertising services are moving below the line quicker than …More...

Most people think of radio as an older technology. However, it is being transformed into the latest and the greatest with new twists that are making it …More...

Ah, marketing. The last creative bastion of making fly-by-the-seat-of-your-pants, intuitive, gut-level “decisions” (okay, hunches) for ways to sell more stuff to more people while tossing caution and …More...

The Transportation Safety Administration has followed the Bush Administration’s directive by offering private companies the option of creating “express lanes” for travelers who want to avoid delays …More...

What if new movies were released to theaters, home television sets and DVDs all at once. That scenario might not be far off, based on a New …More...

The information below is from a cogent PowerPoint presentation that Mary Meeker from Morgan Stanley recently presented at the Stanford Graduate School of Business. It underscores the …More...

Okay, I understand the bit where Google wants you to keep all your mail because they are extremely generous with the space they give you (I still …More...

I see variants of this type of headline too often. Insert the appropriate word. Is advertising dead? Is print dead? Is TV dead? Is PR dead? The …More...

In light of Sony’s poorly managed rootkit fiasco, the introduction of the Reader for electronic books offers the company an opportunity to redeem itself, and put some …More...

Radio

01/19/06 | Greg Ness

Why does this not surprise me: Google is now in the radio business. It made news all over the place yesterday. If, as so often is said, …More...

The facility would make the villain from a James Bond film envious — a concrete bunker with blast-proof doors carved out of a mountain on an island …More...

We’ve made some changes to our RSS feed that might mean people who previously subscribed will need to resubscribe, we apologize for the inconvenience. However, if you’re …More...

The United States will soon pass a major milestone. Sometime later this year, the population of our country will reach 300 million people. It took us 125 …More...

Copyright law is a dinosaur; or maybe, calling it a BetaMax would be more appropriate. Like the ill-fated video tape format,  intellectual property law had its place …More...

What’s holding back marketing managers from comprehensively measuring their Marketing spends and ROI?  Is it process? Technology? Mindset?  People? Pat LaPointe, writing for CMO Magazine, suggests another …More...

The increase in broadband penetration to U.S. homes, combined with the rapidly increasing demand for interactive marketing services, has created huge growth potential for online video advertising. …More...

Macintosh rumor site MacRumors has published a report about the bandwidth saved by using an AJAX enabled page to update content during Macworld 2006 in San Francisco. …More...

I thought I had seen just about everything that a person could plug their ipod into but I think with the Levi Strauss announcement of iPod jeans, …More...

By the 1980s, we were supposed to travel by jet-pack while robot housekeepers cooked our meals. At least that’s the high-tech view of the future that science …More...

This is another one of those exponential growth markets. The story is here. There were one million people in the U.S. downloading podcasts in 2004. There were …More...

The pull of the big screen seems to be diminishing according to this AOL Entertainment story. There is nothing quite like seeing a good movie on a …More...

The Steve Jobs 2006 Macworld keynote begins in just a little under two hours, this is the day of the year that Mac faithful stop whatever they’re …More...

Scary…

01/09/06 | Greg Ness

A U.S. citizen has his or her privacy protected through legislation such as the Health Insurance Portability and Accountability Act (HIPAA), the Financial Privacy Rule of the …More...

Skype, the free phone company, recently surpassed a quarter of a billion free downloads of their calling software. As recently as October of 2005,  170,000 people per …More...

Well, at least two shows anyway, and ones I’ve never watched…but since it was only a few days ago I wished a network would start selling shows …More...

Guy Kawasaki, best known for being an Apple Evangelist and his start up for startups companyGarage, has joined the rest of the world and started a blog. …More...

Here’s more statistics that emphasize online marketing has hit the tipping point. According to a ClickZ story, paid search is expected to grow 41 percent in 2006. …More...

Disney/ABC were the first to offer television shows via iTunes on the day the video iPod was announced. NBC followed shortly after but raised the bar by …More...

Someone the other day said to me, “I realize the Web is a fast growing communications medium, but isn’t most of that growth among younger demographics?” Well, …More...

The Dotcom Bust of several years ago was a financial response to an overhyped reality. This time it looks like valuations are based on performance metrics. Today, …More...

As a follow-up to yesterday’s post, the same Credit Suisse survey that raised online advertising growth estimates to 32 percent for 2006, also revealed that leading companies …More...

Bloomberg, a leading provider of business and stock market analytics, reported recently that Credit Suisse First Boston analyst Heath Terry upped the estimated 2006 growth rate for …More...

It is that time of the year when we make those commitments to ourselves: lose weight, exercise more, spend more time with the kids, etc. Here is …More...



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