News organizations still compete fiercely to get the story first, but a new competition has emerged behind the scenes: the battle for the hottest news-related keywords on …More...
As you’re listening to Internet radio, would you rather have to pay for a subscription or listen to an ad? As reported in today’s New York Times, …More...
Roger von Oech at Creative Think has announced the death of the light bulb metaphor for ideas. Citing why he wanted to ditch the light bulb symbol, …More...
It’s no secret that banks are rolling out more robust mobile banking applications for those on the go. Now banks are poised to use that same channel …More...
The Magazine Publishers of America (MPA) has stopped the monthly reporting of advertising pages and revenues by major publishers. The advertising industry uses these reports, and similar …More...
So many recent headlines – including the Virginia Tech shootings, the pet food recall and the JetBlue debacle – serve as reminders that most organizational crisis communication …More...
An article in this month’s B to B Magazine details how companies are increasingly turning to interactive marketing firms to help them manage the growing role of …More...
If the concept of RSS is foreign, and you’re puzzled about how to get started, head over to Common Craft and review the RSS in Plain English …More...
Last June, Sundog released a software development tool (SDRT) that mitigates some of the risks introduced through evolutionary change within a database. Since that release, the tool …More...
Fargo (Sundog headquarters) is near the western edge of prime Minnesota lake country. There are over a hundred lakes within about an hour’s drive of town (check …More...
I’ve seen a few of these errant predictions before, but this whole list reminds us all why it is dangerous to predict the future (via digg). …More...
Overseas outsourcing contracts are down by a third from last year’s pace reports Business Week. One of the biggest reasons for the decrease is that outsourcing contracts …More...
Don’t want to wait in line at midnight to snag a copy of the upcoming Harry Potter novel or fight the rush to buy Tim McGraw’s latest …More...
For many organizations, the growing Web 2.0 movement sets up an inevitable showdown with the IT department. The biggest benefits of Web 2.0 – employee collaboration, audience …More...
Wyoming’s effort to preserve its trademarked horse and rider logo has paid off. The school board in Breckenridge, Minnesota, voted last week to discontinue using the horse-and-rider …More...
There is a clear message in a new study from the CMO Council: Chief Marketing Officers (CMOs) need to change with the times, and define a new …More...
Online retailing continues growing at a rapid pace. That’s why Macy’s recently announced plans to spend $100 million for a new online store. Considering their goal is …More...
Advertising Age and AdWeek magazines are filled with stories about the traditional side of the ad business trying to play catch up on the digital marketing revolution. …More...
Salesforce.com, a fast-growing on-demand customer relationship management (CRM) company, is rapidly broadening its scope to become more of a complete sales, marketing and customer service system provider. …More...
As blogging matures as a communications medium, so does the scope of success. While many successful blogs still concentrate on the original blog that brought them their …More...
Most people know Google as a search engine company. As such, it is a gargantuan content finder, aggregator, and routing machine. Some of that content is of …More...
In the high-stakes world of college sports, new scandals and public relations nightmares continually emerge. Now a new online twist has surfaced: how to address less-than-flattering posts …More...
A Monday ABC News story said the Menu Foods pet food contamination may have “sickened or killed 39,000 pets.” And a CNN story this morning said the …More...
Coming on the virtual heels of the launch of the MasterCard Nearby mobile banking service, Citibank just unveiled Citi Mobile, an “on-the-go” banking cell-phone application offering similar …More...
An interesting observation I heard yesterday on CNN by one of the people being interviewed about the Imus controversy was the role blogs played by quickly intensifying …More...
Recently, Business Week surveyed the judges of the American Marketing Association’s Effie Awards to ascertain their thoughts on the state of current and future marketing. The Effies …More...
David Sifry, from Technorati, released a new Live Web Report this week. The term Live Web is described by Doc Searls as the syndicated Web: “That means …More...
Before your organization dismisses online video as too trendy, technical or expensive, consider the useful overview at WebInkNow. David Meerman Scott points out that while video as …More...
According to the Association of National Advertiser’s (ANA) annual poll to senior marketers, the top two concerns are integrated marketing and accountability. The challenge for marketing integration …More...
In a recent article at AdWeek, Bob Greenberg, the Chairman, CEO & Chief Creative Officer at R/GA concludes that RFPs have outlived their usefulness to clients. He …More...
Marketing has always been part art and part science, but according to studies highlighted this week in an Advertising Age article, marketing is increasingly tipping to the …More...
Need to find the nearest ATM to refill your empty wallet? Locate a favorite merchant in an unfamiliar city? Get driving directions? A new mobile service from …More...
Stories abound reporting the decline of traditional television, but if Steve Rubel is correct, TV might be entering a new golden age. Rubel claims there have been …More...
