Blog

Here's what's on the minds of our marketing and technology experts.

June, 2007

A friend of mine has always said her dream job is to name lipstick colors. Based on the latest automotive trends, developing car colors has become equally …More...

Amidst today’s iPhone launch hype and hoopla, there’s also less publicized but telling news of the impact cell phones are having (and will have) on landlines …More...

Back in March, Harvard professor David Yoffie calculated the iPhone had already generated $400 million worth of publicity for Apple. Can you imagine what that figure is …More...

The “top 10 list” approach to content is thriving online – particularly in the blogosphere. In the spirit of lists, here are four reasons why a list …More...

If you’ve been grocery shopping lately, you might have noticed Doritos has a new flavor on the market — but you’ll have to decide for yourself …More...

  Retail giant Wal-Mart held a national kickoff of its Money Center in Atlanta this week, and launched a Wal-Mart prepaid Visa card. It’s a move designed …More...

Dilbert is an effective comic strip on many levels: the satire, the characterization, the commentary on corporate America, the way it captures the quirks of our engineering …More...

The sheer size of outdoor advertising has tremendous potential to grab people’s attention. And these BBC billboards featured on the Pronet blog are great examples of a …More...

Almost two years ago, Rupert Murdoch’s News Corp. bought Myspace for $580 million. The rationale, according to analyst Alan Gould, was clear: “With a significant amount of …More...

Try to envision Times Square, Las Vegas or Tokyo without outdoor advertising. While some may consider outdoor promotion as visual pollution, it has become an iconic part …More...

The closing line in the famous 1984 Macintosh Super Bowl commercial was “And you will see why 1984 won’t be like 1984.” That commercial did a great …More...

A New York Times story says 40 percent of the electricity used in this country to power consumer electronics is squandered by devices that are “off” in …More...

Earlier this week, the New York Times hired a 21-year-old who gained notoriety as a blogger. It isn’t a surprising development: More journalists are blogging to document …More...

CNET editor Andrew Lim reviews mobile phones for a living. In fact, CNET says he was born with “built in Bluetooth and spends more time reading and …More...

This is a performance by Paul Potts, a mobile phone salesman, as he attempts to sing opera on a British TV show, Britain’s Got Talent (similar …More...

The social media and traditional web worlds continue to converge as more sites add elements for user participation and engagement. It’s no surprise that the systems to …More...

Forbes has an interesting series of articles this week on the future of cities and the statistics are staggering. First, here’s a little history. The ten biggest …More...

Put away those textbooks and white papers. It’s all explained here in these four easy-to-understand illustrations (via kottke.org).

One of the biggest shifts in marketing over the last several years has been the transfer of power from marketers to consumers. This has largely been enabled …More...

Do you – or the communicators you know – resemble Larry King, Barney Fife, Dr. Phil, Winston Churchill or Julie from the “Love Boat”? As follow-up to …More...

In the last two years, the average age at which kids begin using consumer electronic devices has dropped dramatically from 8.1 years to 6.7 years according to …More...

Marketing is going through some monumental changes, and the industry, as a whole, has been slow to adjust. That is probably the reason the tenure of the …More...

If you’ve watched a YouTube clip on another site, or viewed an embedded Google map, you’ve experienced widgets – a movement that’s getting increased attention for its …More...

If you’re loading up on your favorite caffeinated drink at one of the 10,000 Starbucks locations today (as an estimated 6 million of us will be doing, …More...

If you’re westbound on I-70 in Colorado and you get off the freeway for gas at Exit 205, you’ll find yourself in the attractive Rocky Mountain town …More...

TED was highlighted in a post here last month. Now there’s more with a great demo of a product called Photosynth. Amazing stuff. (Fish, thanks for the …More...

OK, so I’m already an Apple enthusiast, but these new iPhone ads have to make an impact even on the most diehard BlackBerry fans. iPhone ad #1 …More...



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