Today is the day the gold medal hockey game (USA vs. Canada) is being played. There’s also a NASCAR race on about that same time, and many …More...
. Hint: It’s filled with a lot of millions, billions and trillions.
Plain language advocates received a small-but-significant victory this week when the Credit Card Accountability, Responsibility, and Disclosure (CARD) Act became law.
When was the last time your bank, credit union or financial institution asked you to sound off about their customer service, fees, or the banking industry? United …More...
About four months ago, I blogged in detail about the Satterfield v. Simon & Schuster case that defined how the Telephone Consumer Protection Act (TCPA) can be …More...
I really haven’t gotten worked up over 3D just yet. I’ve seen a few 3D flicks with the majority of them getting just an “OK” review from …More...
In Frank Powell’s recent blog, he discusses five advantages that mobile marketing has over online marketing. While I am not going to discuss each one of his …More...
It seems like every time I turn around, there is another article about a mobile campaign that generated response and conversion rates that would leave most marketing …More...
In a move that is likely to frustrate some of the marketing and development communities, Apple announced that it will be blocking iPhone, iPod, and iPad applications …More...
In a survey of 1,000 US-based adult consumers conducted by the MMA via Luth Research, nearly 92% of the respondents said that they own a cell phone, …More...
I’ve expressed several times in the past how having concise content and the “minimalist look” is the best way to lay out emails. I may be wrong. …More...
Want good ROI on a mobile campaign? How does a 20% click through rate and over 1 million impressions sound? That is exactly what the Ford Motor …More...
