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Here's what's on the minds of our marketing and technology experts.

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Posts by Jim Heilman

The BCS Championship Game. Who were the real winners?

01/13/11

The BCS national championship game was watched by over 27,000,000 viewers, the most-watched program in cable history.

Where’s the video? Online.

12/28/10

By 2014, over 193 million people will be watching video content online at least once a month.

Sign, sign, everywhere a sign.

10/06/10

The Twins will host the Yankees in the playoffs and the Sanford Health sign will be one of many on display in front of millions of baseball …More...

The political window is changing. Again.

08/05/10

The political window poses challenges for all advertisers.

It’s A Whole New World (Cup)

06/30/10

The big brands that want to associate with the World Cup have turned to social media as their primary vehicle.

Radio Gaga

05/28/10

People who are looking to place advertising dollars are hearing about relevancy being just as important as reach and frequency. That’s true.



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