Blog
Here's what's on the minds of our marketing and technology experts.
Here's what's on the minds of our marketing and technology experts.
In a move that is likely to frustrate some of the marketing and development communities, Apple announced that it will be blocking iPhone, iPod, and iPad applications …More...
In a survey of 1,000 US-based adult consumers conducted by the MMA via Luth Research, nearly 92% of the respondents said that they own a cell phone, …More...
Want good ROI on a mobile campaign? How does a 20% click through rate and over 1 million impressions sound? That is exactly what the Ford Motor …More...
Thinking of doing some advertising in the mobilesphere? Debating between ad placement on the mobile web versus advertisement in target mobile apps? Continental Airlines recently ran a …More...
As of Friday, January 15th, SMS donations raised over $11M in support of the Haitian Earthquake Victims. In just three days. On the day of the 15th, …More...
A quick update on my last blog, the SMS Campaign set up by the American Red Cross has now raised $4 million in just 2 days. The …More...
The American Red Cross issued an SMS call to action yesterday to raise money to help victims of the recent earthquake in Haitian capital of Port-au-Prince. Consumers …More...
Texting, which was once only prevalent among young adults and teenagers, has gone mainstream. Mobile messaging company Tekelec recently released a survey that found that SMS now …More...
In early 2009, the Kelsey Group predicted that mobile advertising revenues in the United States are expected to grow at a compound annual growth rate of 81.2%, …More...
The Droid. The Droid Eris. The Hero. The Nexus One. The G2. The Dream. Android phones are being released at a staggering pace, and the term “iPhone …More...
When the Motorola Droid was released as the first ever Android 2.0 phone, it included the new Google Maps Navigation. And subsequently sent GPS giants such as …More...
In 2009, the number of mobile internet users grew to 450 million. Driven by the increase in affordability and popularity of smart phones, IDC predicts that number …More...