Blog
Here's what's on the minds of our marketing and technology experts.
Here's what's on the minds of our marketing and technology experts.
Pity a bank marketing staff. Already saddled with restrictions, disclosures and regulations, marketers now need to pay very close attention to Facebook’s rules when running an online …More...
This week’s announcement by General Electric’s finance operation to acquire $7.5 billion in retail deposits from MetLife is significant on a number of fronts, most notably that …More...
Banking consultant Ron Shevlin has a hunch: Banks and credit unions need a better way to assess their online marketing capabilities, to know how they are doing, …More...
“A checking relationship with rewards – and no monthly debit card fee.” That’s the online promotion Citi is running right now. No doubt other financial institutions soon …More...
“It’s time for banking to completely embrace social technology. We need to move beyond paper, phone, and email folks.” This plea was not from an industry consultant, …More...
In this time of intense competition, earnings pressure, customer attrition and declining branch traffic, how can banks truly reengineer the customer experience? $1.2 billion Extraco Banks, Temple, …More...
Flush with venture capital, payment site WePay in late July launched its new WePay Stores. In doing so, it is setting its sites on competing with giants …More...
When it comes to pressing the proverbial “easy button” to complete a bank’s online account application, a majority of customers are saying “see ya later” to the …More...
Having been thoroughly bashed last year, bank brand reputations appear to be showing signs of recovery. In American Banker’s second annual survey, administered by the Reputation Institute, …More...
Bank organization charts typically have lagged behind consumer and market forces. In many cases, banking units have been shaped by a “bricks-and-mortar” structure, reflecting vertical business lines …More...
PayPal, Visa and Mastercard beware: American Express has stepped into the digital payments arena in a big way with the launch this week with its new digital …More...
Some of the nations biggest banks are quietly testing new checking products and service-fee structures that portend a huge overhaul of basic checking accounts – changes that …More...