Recent Posts

Like so many other industries and sports—there are those that have made significant contributions to advertising, and yet have gone largely unrecognized. Here are three examples.

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Are the latest digital signage products useful tools for an in-store marketing campaign, or just another distraction from real customer service that people are looking for?

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Last month, the Force.com Developer Relations team held a Holiday Cookbook Contest to spur user-generated content. There were a good number of high-quality submissions that were reviewed, tested, and edited before being posted to the Force.com Cookbook site. I want to point out one cookbook recipe that is of particular interest, which is Luke Freeland’s recipe for automating the execution of unit tests in a Salesforce org.

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Williams Arena—better known as The Barn—is a throwback in the high-stakes world of college athletics. Don’t let your brand fall into a Barn-like state.

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When Salesforce Chatter debuted just over a year ago, it was a huge step forward in company communications. It enabled users to make quick and candid notes and updates on their projects. It was no Twitter or Facebook, which have re-sharing features, likes, @-mentions, and photo galleries, but this was a good thing. It allowed businesses who were new to the concept of social networks to start off with just the basics, which was providing updates. As businesses and their employees have become more skilled at building their internal social networks, new Chatter features have been released to allow for more fine-tuned use of the tool. With the new Spring ‘12 release, there are some exciting new features that I’d like to discuss.

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Other Recent Posts

Pity a bank marketing staff. Already saddled with restrictions, disclosures and regulations, marketers now need to pay very close attention to Facebook’s rules when running an online …More...

If you haven’t seen a QR code by now, you are one of the few.  They have exploded onto the marketing scene in the past couple of …More...

A quick glance at my iPad2 reveals some interesting things about its use.  Among the installed apps I have are Keynote and Gmail… but I also have …More...

What criteria go into the decision-making process to bring on a new client vs. keeping a client? Often, growing companies still use the same criteria they used …More...

Pinterest was created by a college student in 2009, launched live to family and friends in March 2010 and the growth in 2011 was viral. The new …More...

I came across an academic paper published by Microsoft Research that analyzes distributed version control systems, particularly Git and Mercurial, and their effects on project health by …More...

In my previous post, I gave a high-level overview of a Visualforce page lifecycle. In this post, I’d like to discuss how I like to apply the …More...

I have written about Augmented Reality (AR) coding in general, how it works with Layar, and Windows Mango.  The last part I’d like to discuss is the …More...



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