Are the latest digital signage products useful tools for an in-store marketing campaign, or just another distraction from real customer service that people are looking for? …More...
Super Bowl XLVI takes place Sunday, February 5th in Indianapolis. Average cost of a 30-second spot in this year’s game is $3.5 million up from the $3 …More...
A look back at the history of advertising and how it has evolved over the years.
What is the current state of 3D technology as it relates to digital out-of-home media? Can the technology be used without the need for cumbersome 3D glasses? …More...
New kiosks allow consumers to test their Blood Alcohol Concentration (BAC) at participating bars and, in L.A. County, get a free home-testing kit for STDs.
The NBC television network introduced us to the slogan “Must See TV” in the 1990’s. The slogan was used to brand its prime time block of sitcoms …More...
More and more companies are utilizing facial recognition technology to personalize their marketing message to consumers.
Kraft’s Jell-O Pudding and ad agency Crispin Porter + Bogusky have installed a billboard at the corner of West Broadway and Grand in New York that uses …More...
The FBI has used outdoor signage for years to apprehend their most wanted, but now they’re targeting health care fraud in New Jersey with outdoor eBoards and …More...
Remember when I said that QR Codes weren’t dying? Well, how about some more proof… QR Code usage grew an estimated 600% between Q2 2010 and Q2 …More...
There will be plenty of new programming to watch this fall. The broadcast networks announced their new fall lineups during the upfront back in May and between …More...
Is the design of your digital billboard so distracting it poses a threat to public safety? And are digital billboards a distraction equivalent to cell phone texting …More...
