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Wal-Mart and Target Don’t Understand What Digital Means

Think Secret is reporting that Target has joined Wal-Mart in crying to the studios that Apple (and I assume other digital resellers like Amazon) are getting a lower wholesale price for movies. Do they not understand that physical DVD’s incur extra costs such as manufacturing, storage and shipping?

Look, if I sell you a handful of air, it will cost you about a buck less then the glass jar of air I also sell. See I have to pay for that glass jar, store it on a shelf, plus carry it over to you. The air in my hand I can just toss or blow your way, hence it is cheaper for both of us. Don’t expect me to give you the jar for free just because some of your competitors are buying air without jars.

If you don’t wish to sell air in glass jars, then buy the air without a glass jar. Otherwise, stop your whining.

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Short URL: http://sundoginteractive.com/e/786

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http://Spooler_Go_64.blogspot.com's avatar http://Spooler_Go_64.blogspot.com Posted on: Nov 30, 2006 at 05:16 AM

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