Shannon Luney, Senior Designer and Design Team Lead at Sundog, has been selected to participate in the 2014 United Way 35 Under 35 Women’s Leadership Program, an annual program design to “mobilize the caring power of women, energize and inspire women to make a difference, and to deepen leadership opportunities in the Cass-Clay community.”
Sundog, Inc. – a Fargo-based marketing and technology company – earns “Best Small Company to Work For” in the Forum’s seventh annual “Best of the Red River Valley” competition for the third year in a row.
December 8, 2013: Terry Luschen posted a blog entry titled Connecting to Google API using OAuth2 - Part 2 - Logging into Google.
Now that the registered app is setup from our first blog post we can how login to Google to retrieve an authorization code.
December 4, 2013: Lynlee Espeseth posted a blog entry titled Women And Black Friday: Not Always A Perfect Combination.
As much as decorating trees and leftover turkey, Black Friday shopping has become a post-Thanksgiving tradition. But has the lure of all those big deals worn off, to the point where stores are making enemies by participating? And are those most vocally against Black Friday also the biggest spenders: women?
November 30, 2013: Rob Burke posted a blog entry titled Bluetooth 4.0 is quickly becoming your new master key.
Keys have been largely unchanged in the past centuries until the last decade with key fobs, NFC chips, and now Bluetooth 4.0 changing the way we unlock our possessions.
November 29, 2013: Craig Isakson posted a blog entry titled Integrate Salesforce with Google Glass Using the Mirror API.
With responsive design for email coming to the forefront, it’s inevitable that frameworks follow. One such framework that recently came to my attention is Ink, created by Zurb, the same folks that built Foundation.
November 29, 2013: Lynlee Espeseth posted a white paper titled FORGOTTEN AUDIENCES: THE POWER OF MARKETING TO FEMALE BABY BOOMERS AND MINORITIES.
There is good news in the world of marketing to women: more and more companies are making an effort to do it, and are doing it without turning everything pink and sparkly.
Unfortunately, there is also some bad news. In many cases, marketing to women has become synonymous with marketing to moms. And, more specifically, marketing to white moms. This certainly isn’t a problem that only applies to marketing campaigns directed at women. Many companies, even if they know minorities or older consumers make up a large part of their customer base, can’t help but focus on a demographic that is between 18 and 44 and white. It is still the demographic we see and hear from the most, and it is the demographic marketers show the most, which creates a sort of never ending circle, with very few people attempting to do anything different.
There are many reasons why you shouldn’t ignore the baby boomer and minority women who very likely make up a portion (if not a significant portion) of your customer base. In this white paper we will review each group, and why it is beneficial to pay attention and market to each. We will also look at marketing campaigns that have attempted to attract minority and baby boomer women in the past, and succeeded, and what they did well.
This past month, I stumbled across a website called Keep. Keep is the place to go to discover and buy the latest trends in fashion, decor, accessories, and design. The look and feel is similar to Pinterest, so let’s take a deeper dive to compare the two sites. Below are some of my comparisons about each site:
Let’s first take a look at the design as you enter the homepage of each site. The designs are very similar with the top navigation bar and square-like photos to see the content. From prices notifications, secret boards and style boards, each site has their own features. See the screenshots below for a side-by-side comparison.
November 27, 2013: Craig Isakson posted a blog entry titled Create a Hybrid Mobile App With the Salesforce Mobile SDK.
Dreamforce is over but you don’t have to stop learning!! Salesforce has posted all of the sessions from Dreamforce. If you are interested in learning about how to create a hybrid mobile app on the Salesforce platform check out my session below.
November 27, 2013: Terry Luschen posted a blog entry titled Connecting to Google API using OAuth2 - Part 1 - Setting up the Registered App.
This will be first in a series of blog posts dealing with how to connect to some of the Google APIs from Salesforce. The first step is to create a Google App within a Google Project. Read on to find out how.
November 27, 2013: Lynlee Espeseth posted a blog entry titled Make Your Holiday Marketing A Little More Delightful.
Once Halloween hits, it’s pretty safe to assume that until Valentines Day (or maybe even Easter) there is an unending supply of holidays, holiday marketing, and food.
Earlier this month, I led a breakout session at the Marketing Mixer, a new event sponsored by our local chamber of commerce. It was striking to hear the common content conundrums across my three sessions.
Trying to default Campaign Member status values in Salesforce can be difficult because they must be setup new with each and every Campaign. Read on for two ways to help default these values without having to do it manually.
November 24, 2013: Terry Luschen posted a blog entry titled Football and Scrum - They Follow the Same Principles.
The Scrum process and the process a football team follows to get ready for a game share a lot of similarities. This football example shows why Scrum can apply to many processes in life.
One of the more exciting elements at Dreamforce this year is the Hackathon. Build the best mobile app on the Salesforce platform and you could walk away with a cool million, which is the single largest hackathon prize ever.