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Advertising

April 17, 2012 | Renee Cook: The Future of Display Advertising

Love them or hate them, online display ads are here to stay. People are watching videos online at an ever increasing rate as well as reading newspapers, …More...

February 08, 2012 | Lee Schwartz: Standing on 18

Casinos have long been at the forefront of technology. The gaming industry’s profitability has always been enhanced by its use of computers and cameras and calculators. In …More...

December 16, 2011 | Paul Bourdeaux: iPhones and Android and HTML5 (Oh My!)

So you are ready to make the leap and launch your brand into the ever-growing world of mobile! But where do you start? There are currently two …More...

July 22, 2011 | Alyssa Dahl: Social Strategy Plan Guideline

Developing a comprehensive social strategy can be overwhelming at first. A social media strategy with organizational alignment should not only outline what will be done within your …More...

August 04, 2010 | Nick Green: Rich Media, Strong ROI

Companies utilizing online advertising banners often find they don’t immediately generate the number of clickthroughs as they hoped. This increases the cost of the ad placement, amplifies …More...

July 13, 2010 | Paul Bourdeaux: Text Me: Do’s and Don’ts of a Successful Mobile Marketing Campaign

As the American public continues to embrace mobile technology, it is no surprise that more companies are adding mobile to their multi channel marketing strategies.  But as …More...

October 16, 2009 | Lee Schwartz: When Is The Time To Switch Your Ad Budget To Social Networks?

Social networks have become unavoidable, personally and for your business. This is obvious when the President is the most-followed person on Twitter. Your kid is on Facebook, …More...