Authors
Blog Posts by Lee Schwartz
February 20, 2009: Facebook: A Tragedy
Facebook is for the heart, not the brain. It’s Cheetos, it’s sitcom tv, it’s Nintendo, it’s American Idol. We like it because we don’t have to think too hard—we just enjoy it using as little brainpower as possible.
February 11, 2009: Worldwide Social Media Event Includes Fargo
On the evening of February 12, users of the online social media site Twitter will gather in cities around the world to meet the people behind the screen names, to have fun, and to raise money for charity.
January 30, 2009: Facebook Friends: BFF (Best Friends Forever)?
Well now you’re on Facebook. You’ve “friended” your real best friends and closest co-workers. You’ve added some cousins, an aunt or two, and maybe even your boss.
December 19, 2008: Should Joe the Plumber be a Facebook Advertiser?
Could Facebook advertising be for small businesses too? If you’re living on Planet Earth these days, you’re no doubt hearing about Facebook’s explosive growth and how anybody who’s ever heard of “Avril Lavigne” is using it. Your friends are on it, your co-workers are on it, and—look at that!—your Mom is on it, too.
November 26, 2008: Facebook Advertising: Keyword Challenged?
Have you created your first ad on Facebook yet? Unless you have $10,000 to spend, you’ll likely be creating a more economical Profile Page ad.
