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July 22, 2014 | Dani Krolak: SUNDOG SPOTLIGHT: BRANDON

This ‘Dogger may have been an integral part of bringing TEDx to Minot, but around the office he’s our lifeline to all things IT. Here’s the guy you all want on your side: Brandon Cuddigan.

July 17, 2014 | Susanna Oliver: When Retail Emails Go Awry: A Collection of Real Examples

Typos, misspellings, missing or incorrect links, poor punctuation, unintended verbiage interpretations, and missing alt text are all ways emails can go awry. Here are some examples that have landed in my inbox.

July 01, 2014 | Dani Krolak: SUNDOG SPOTLIGHT: JEN

Growing up on a dairy farm, she started milking cows at the age of 5. Now, this lovely lady is taking it to the big city to do some even bigger things for the Sundog brand. Meet the latest (and maybe even the sweetest) member of the Marketing Strategy Team: Jen Thompson.

June 30, 2014 | Lynlee Espeseth: We’re All Nerds, And It Will Save Your Marketing

When you think of a nerd, you might think of someone who wins spelling bees or math tournaments, or goes to comic book conventions. The truth is, we’re all nerds, and when you can tap into someone’s inner nerd your marketing can succeed.

June 30, 2014 | Shawn Tennyson: Interactive Store Front Displays

Touch screen-enabled digital signage has allowed the creation of truly remarkable, interactive storefront displays that engage the customer like never before.

June 30, 2014 | Susanna Oliver: How to Create Consistent Text Spacing in HTML Emails

Achieving consistent white space across some thirty-odd email clients, screen sizes, and versions can be tricky. In fact, let’s face it: it’s impossible. We’re up against monumental odds: inconsistent standards (or rather, lack thereof) across email clients, old versions, different browser renderings of web mail, multitudes of screen sizes, and then all of that compounded by mobile.

June 29, 2014 | Dean Froslie: Five Content Strategy Reads You Shouldn’t Miss

Every day brings great reads in the content strategy and content marketing worlds. The past few weeks have been especially chock-full of great stuff. Here are five of my favorites.

June 28, 2014 | Terry Luschen: A Recipe for Mass Deleting - Salesforce

With Salesforce you can delete records one at a time through the standard listviews, but what if you want to delete multiple records at a time?  Read on for how this can get done.

June 27, 2014 | Terry Luschen: Salesforce Communities - Let’s Get Customizing!

The more I learn about Salesforce Communities the more impressed I get.  When I get asked the question ‘Can I customize this?’ the answers keep seeming to be yes!  :)

June 27, 2014 | Alyssa Greve: How to build relationships through social

We want to see how companies foster good communication and humanize the brand through social media. Throughout this blog post, we will talk about specific social tricks for building relationships. Keep in mind, transparency and authenticity are two of this industry’s biggest factors and proper execution on behalf of your brand is crucial.

June 26, 2014 | Dani Krolak: SUNDOG SPOTLIGHT: BEN

This bass-playing band member knows the best of both worlds! Not only is he a U.S. citizen, he also has citizenship in the U.K. Let me introduce: Ben Sailer.

June 26, 2014 | Alyssa Greve: Why Social?

When a company takes on social media it’s about truly enabling them to become socially engaged beyond social media tools and tactics. Social is a mind shift in the way companies do business. Rather than pushing out messages, companies are creating, nurturing and building relationships, which should be the focus of a company’s interactions. Social’s more about communication than advertising. Companies need to understand relationships are built over time through loyalty, recommendations and sharing.