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Posts relating to Sundog news, announcments or information.
December 22, 2011 | Craig Isakson: How Incredible Is Your Incredible: Part One of the SS Sundog Journey
As technology continues to expand, we are rewarded with affordable and sophisticated pieces of hardware that would have made any tech geek beyond excited just a few short years ago. This series of blog posts will chronicle my experience with some standard pieces of technology (by today’s standards) and how I used my imagination to push the limits of these devices to achieve a goal I dreamed about as a kid.
September 19, 2011 | Damie Berkey: New Team Member At 29 Stories
29 Stories would like to welcome Lynlee Espeseth to the team! Lynlee comes to us with a background in publishing and will be our Content Assistant working to help ensure that our content, and yours, is in tip-top shape!
September 07, 2011 | David Held: Happiness as an Indicator of Project Success
As a business analyst it is my goal to detail the business processes that are impacted when implementing new technologies. Through the use of persona development, we often identify the key users of the new processes and how they will act and react when engaging in a new website or CRM solution. It is these personas that our creative and development teams use when they are creating the wire-frames and technology recommendations to ensure the goals of the project are consistent with the traits of each user. These personas look at the end customer. There is a tone of accomplishment when developing these personas in that any solution we recommend should create a positive experience for each identified persona.
I read an article over the weekend about the aspect of employee happiness as a key contributor to productivity. It details how a happy employee is more productive, creative and generally more motivated. In the research from the article, I find it compelling that by adding the lens of happiness as it relates to employees that are impacted by our technology recommendations, we can drive success not only in the specific project we are working on, but throughout the organization.
August 22, 2011 | Brent Teiken: What an Honor
When the North Dakota Young Professionals (NDYP) chose Sundog as the “Best Place to Work in North Dakota” earlier this year, we were thrilled. And we continue to be proud of the honor.
Now our distinctive company culture is being noticed throughout our industry. Sundog has been named to Advertising Age magazine’s list of Best Places to Work. We’re among 30 companies featured in the August 22 print edition and you can find the full list on their website.
August 15, 2011 | Greg Ness: Congrats to Damie Berkey On Her IOA Certification
Congrats to Damie Berkey of 29 Stories on attaining her Information Organization & Access (IOA) Practitioner Certification. This certification is an important part of content strategy and sponsored by the Association of Information and Image Management (AIIM).
June 20, 2011 | Alyssa Greve: Social Media Listening Tools – Part 1
Conversations around prominent brands are very difficult to track manually. It’s important to find out what competitors are talking about and what consumers are saying about your brand. Some companies even like to see what is being said about specific products, services or trends in their industry. A social listening tool is needed to effectively measure these types of conversations on an ongoing basis. At Sundog, we watched multiple demos and did all of the talking for you. Below is a summary of half of the tools we explored, be sure to stay tuned for part 2 of the tool summary.Social Media Listening Tools – Part 1
May 27, 2011 | Alyssa Greve: Organizing your Social Media
To get the most out of your social media network, it is important to be engaged, organized and up-to-date. And if you’re working a budget, free tools can be your best friends. Below are some quick, free resources to help manage your social media and stay organized.
May 17, 2011 | Alyssa Greve: Facebook Pages: Troubleshooting with Mentions
Early last week, Page Administrators started experiencing problems with Facebook’s @Mention feature. Here at Sundog, we’ve also run across this frustrating bug. Mentions are a very useful tool for Pages. When you use a mention within your posts or comments, they’re placed on the the Wall and Newsfeed of the profile or Page you are mentioning. This helps reach audiences through multiple hubs and is a great way to engage with other Fan Pages. We’ve dug into this issue and found a quick, easy workaround that’ll get you back in business until Facebook fixes the problem.
February 25, 2011 | Alyssa Greve: What to monitor in social media?
Engaging in social media and having a standard public presence doesn’t always mean the channel you are engaging with is successful for you and your company. Social media efforts should also analyze, monitor and determine which platforms are beneficial for you and your company. Monitoring your social efforts provides you with an opportunity to keep an eye on trending in your strategy, and allows you to make educated decisions to improve your channels. The social and online landscape is constantly evolving, so being aware of real-time changes allows you to adapt and capitalize on opportunities.
December 07, 2010 | Paul Bourdeaux: Misconceptions of Mobile Marketing
GoMo News, in association with Adremixer, recently published an excellent report entitled “Do advertisers need mobile marketing agencies in a digital world?” While the report itself is well worth the read, I wanted to key in on a specific section that addresses some of the common misconceptions that clients have regarding mobile marketing.
September 30, 2010 | David Held: Salesforce Chatter - A Case Study
With the upcoming Winter ’11 release for Salesforce.com, Chatter will be rolled out to all organizations bringing a fresh new look and the tools to change the collaboration within your organization. Here at Sundog, we have been using Chatter internally as part of our professional services application (PSA) and have experienced amazing results in team collaboration and work efficiency.
“Our Professional Services Automation tool with Chatter has centralized communications, improved project collaboration and increased efficiency.” Johnathon Rademacher – EVP, Technology