- Augmented Reality
- Broadcast Television
- Content Strategy
- Customer Experience
- Customer Insights
- Data Storage
- Design-Experience Design
- Dreamforce 2013
- Google I/O
- HD Video
- Information Architecture
- Loudness War
- Marketo Summit
- Mobile March
- Offline Marketing
- Online Marketing
- Public Relations
- Salesforce Marketing Cloud
- Search Marketing
- Social Media
- Software Development
- Software Maintenance
- Sundog Spotlight
- Time-Lapse Photography
- User Experience
- Video Production
- Viral Marketing
- Web 2.0
- Web Development
- Web Video
April 22, 2012 | Rob Burke: Is 72ppi a thing of the past?
With higher resolution displays being put into devices that are viewed at arms length; standard web graphics will soon start to look less finished and more pixelated than ever. There are some options; when I met with Shannon she talked about how Sundog is already using vector graphics for the web due to their small file size and scalable nature. Video and photography is a little more complicated though.
March 27, 2012 | Alyssa Greve: Importance to Engage in Real Time
Towards the end of February, Sundog held an event at the Plains Art Museum called Social.Mobile.Cloud. Sponsored by Sanford Health, Sundog partnered with Salesforce and Google who brought representatives to speak at the afternoon gathering.
March 23, 2012 | Alyssa Greve: Top Social Media Videos for a Business
Over the past year I have compiled a list of Social Media videos that tie directly to the business. Some videos are new and some are old but I think watching them can help one understand how social media really ties into business. Below is a list of my favorites; some are more advanced than others. Take a look and hopefully these videos can be a resource to you and educating your team on the power of social media.
March 13, 2012 | Rob Burke: HD Video - The Rise or Demise of Quality over Quantity?
In the last seven years we’ve seen the birth of a new generation of content and consumption.
HD video has fast become integrated into consumer equipment from cameras to phones. So how does this translate into the rise or demise of professionally created content?
February 03, 2012 | Lynlee Espeseth: The Value of Video Content
A recent report from Reuters offered some interesting insight into the world of video content. Four billion (yes, billion) videos are watched every day on YouTube and 60 hours of video is uploaded every minute. With the incredible popularity of video content, it’s no wonder that businesses are turning to it more and more to engage with fans.
November 30, 2011 | Shawn Tennyson: 3D Digital Signage Without the Glasses
What is the current state of 3D technology as it relates to digital out-of-home media? Can the technology be used without the need for cumbersome 3D glasses?
November 01, 2011 | Lee Schwartz: YouTube: The New Cool Way To Say You’re Sorry
JetBlue committed the cardinal sin among airlines during this past weekend’s freak snowstorms—they kept people on a plane for hours. In 1991 they might not have even apologized. In 2001 they might have offered free tickets/perks to the inconvenienced passengers. In 2011, they followed the lead of several other companies by offering an apology on YouTube.
September 29, 2011 | Shawn Tennyson: Ovation Captures a Live Show for Your Digital Device
Ovation is a live digital music distribution kiosk available at concert venues. The Ovation kiosk allows you to purchase the live concert you just experienced and download it directly to your digital device or have it emailed to you.
September 16, 2011 | Paul Bourdeaux: Sanford Health Announces New Hospital With AR Campaign
Whether we’re talking about their new facilities or their marketing campaigns, Sanford Health is on the cutting of edge of innovation. When Sanford announced plans to construct a new 371-bed hospital and clinic in southwest Fargo earlier this month, they did it with an Augmented Reality campaign that lets you view the new building from all sides.
July 06, 2011 | Lee Schwartz: Cola Wars Are Coming To Town: How Pepsi Stole Santa
Santa’s on vacation. And like the rest of us, the rules we live by don’t always apply to vacation time.
June 03, 2011 | Lon Keller: Broadband Data is the New Oil
We have known for some time how effective internet video can be. Now, CBS is in agreement. Gone are the days where the broadcast giants feared online video, worrying that viewers would dump traditional network TV viewing in favor of the computer screen. Instead, CBS has learned that putting their videos online actually drives television consumption.
In this interview, courtesy of Beet.TV, Jim Lanzone, president of CBS Interactive, says “Internet video is finally working.”
I can’t help but think that internet video is finally working for CBS because of greater broadband availability. Think about it. Did anyone truly enjoy the quality of those early internet videos after waiting an eternity for them to download? Internet video consumers are an impatient bunch. If we don’t see our video within 5 seconds (or less) of clicking ‘play,’ we’re gone. Do you really want to see internet video succeed? Get reliable 10 Megabit or higher data service to mobile devices, then you’ll see it take off.