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Mobile
December 21, 2011 | Jonathan Wurtzler: Augmented Reality Apps
Some time ago, Sundog began looking into Augmented Reality (AR) advertising. Watching their project unfold inspired me to take a deeper look into the different applications available to pull this off, for the web or mobile devices.
December 19, 2011 | Paul Bourdeaux: Lessons Learned From Bad QR Codes
Mobile Marketer highlights the good, the bad, and the unscannable of QR codes published in 2011. Among the common mistakes seen were:
December 16, 2011 | Paul Bourdeaux: As Expected, 2011 Was A Big Year For Mobile…
Nielsen recently released its Quarterly State of the Media - Mobile Media Report for Q3 2011. And while we all expected 2011 to be a big year for mobile, just how big is pretty amazing…
December 10, 2011 | Alex Berg: Mobile Apps for Salesforce Made Simple with Mobile SDK
Mobile apps that tie into Salesforce are not new, but making them is about to become much more simple. In software, simplicity makes everything better: fewer bugs due to fewer oversights, faster development due to removed complexities, and easier to maintain due to fast ramp-up for new maintainers. This is all made possible due to Salesforce finally promoting their Mobile SDK out of beta.
November 28, 2011 | Paul Bourdeaux: iPad2 Helps Apple See Record Setting Black Friday
Don’t tell anyone at Apple that the economy is slumping. The iPad2 led the way in sales for Apple on Black Friday and helped set a sales record for the post holiday shopping blitz.
November 17, 2011 | Paul Bourdeaux: Salvation Army Bell Ringers To Accept Credit Cards
No Change? No Problem. This year, the Salvation Army is going digital with Square, a hardware and software package that allows people to accept credit cards via their mobile device.
November 10, 2011 | Paul Bourdeaux: 80% of mobile phone owners use phones while watching TV
Back in June, I blogged that Mobile Is Changing the Way We Watch TV. This week in its annual outlook report, Razorfish reports that 80% of mobile users are multitasking on their mobile device while watching TV, with 15% staying on their device for the entire duration of the show.
November 04, 2011 | Shannon Luney: mediaqueri.es
I’d like to take a moment to mention one of my favorite sites right now, mediaqueri.es. I pretty much visit this site daily. On mediaqueri.es there are some great examples of responsive web design.
October 31, 2011 | Shawn Tennyson: New Kiosks in the Battle Against DUIs and STDs
New kiosks allow consumers to test their Blood Alcohol Concentration (BAC) at participating bars and, in L.A. County, get a free home-testing kit for STDs.
October 26, 2011 | Paul Bourdeaux: Should We Still Support iOS 3.x?
With iOS 5 released and the iPhone 4s flying off the shelves, brands that have iOS applications are starting to ask if they need to continue to support older versions of their apps to reach the consumer base. The answer, they will be happy to hear, is most likely no.
October 25, 2011 | Paul Bourdeaux: Malicious QR Codes?
Well, it was bound to happen sooner or later. As QR codes become more and more popular in the mobile world, they have attracted the attention of cyber criminals.
October 20, 2011 | Paul Bourdeaux: Wireless Carriers Are the Last Roadblock to a Truly Mobile Society
We have the smart phones. We have the tablets. We have the MiFis, the mobile applications, and the mobile web. And we have 4G… kind of. High speed mobile broad band is becoming increasingly available across the nation, but it is not yet affordable. Before we can become a truly mobile society, wireless carriers need to restructure their data plans to make them affordable for the majority of Americans.
