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May 01, 2012 | Terry Luschen: Authentication with Salesforce

When starting a project in Salesforce one of the first discussions is usually around how to authenticate the users. There are many options and I would like to list some of them for you….

April 30, 2012 | Charles Rowland: 1366, 768 and other random numbers

As of march 2012 a new study from StatCounter taking place from March of 2009 to March of 2012 shows that 1366x768 has overtaken 1024x768 for the top screen resolution used on the internet world wide. Looking at analytics data on the Sundog Interactive site from Feb 26, 2012 to March 27, 2012, 12.07% of visitors were using 1366x768 as their screen resolution and 8.7% were using 1024x768.

April 30, 2012 | Renee Cook: Top 5 Online Video Rankings for March

comScore, a global leader in measuring the digital world, recently released the March 2012 online video metrics for the U.S. Here are the top five findings from comScore Video Metrix.

April 30, 2012 | Greg Ewing Lee: Extending Beyond Salesforce Analytics

There are few things more frustrating to organizations than the inability to effectively analyze the data that they are capturing. Salesforce provides a great deal of flexibility for capturing data and executing business processes in the cloud, but reporting/analytics seems to always come up short for many organizations’ needs.  With this understanding, what options do organizations have to leverage the power of their investment in the Force.com platform and get effective and flexible analytics?

April 30, 2012 | Ron Lee: Good news, bad news in annual banking satisfaction survey

J.D. Power and Associates just released its 7th annual U.S. Retail Banking Satisfaction Study, and the headlines show a mixed-bag of good news/bad news:  While consumers are still very dissatisfied with fees, banks generally are offsetting that by reducing the number of problems experienced and making improvements in problem resolution.

April 30, 2012 | Chuck Tomanek: New Dataloader For Salesforce.com Has Some Very Promising Features

There’s a new Dataloader application out from a company called Jitterbit that looks to be lightyears beyond the current Dataloader applications for Windows and Mac.

April 30, 2012 | Alyssa Dahl: The Shift Happening on the Web

As people are spending more time on social media the behavior of our online activity is changing. Time spent in these social networks is nothing new as you can see from this 2010 Mashable article. It’s the shift we are beginning to see on the web in how we gain our information that is changing.  In December of 2011, Comscore reported that social networking ranked as the most popular content category in online engagement, accounting for 19% of all consumer time spent online.  Instead of finding a website and looking at a webpage on your own, you are more likely to find one through friends who send you a message or notification.

April 30, 2012 | Dean Froslie: Image Optimization: The Often-Overlooked SEO Tactic

Image optimization is often overlooked as part of SEO, and at least three explanations come to mind.

April 27, 2012 | Kevin Barthelme: Web-to-Print Marketing

We recently launched a new set of web-to-print tools for use by the client’s product and services dealerships. The goal was to create a new service where dealers can browse, customize, preview and download client-approved, print-ready marketing materials.

April 26, 2012 | Shawn Tennyson: Stop the Texts. Stop the Wrecks.

“Stop the Texts. Stop the Wrecks” is a campaign to educate drivers about the dangers of texting while driving. It utilizes a website, three powerful videos, outdoor and social media to reach drivers.

April 26, 2012 | Sarah Deutsch: Take Three (Apps) and Call Me in the Morning

A recent article recommends three very different healthcare apps - what do their similarities tell us?

April 24, 2012 | Benjamin Myhre: Difference between memes and going viral

In a previous post I defined what a meme is and also some examples of how memes have impacted businesses. It is very difficult to talk about memes in a business environment without talking about the concept of “going viral” or viral marketing.  Today, I am going to review some of the similarities and differences between viral marketing and memes.