Categories

May 10, 2012 | Craig Isakson: Responsive?

Here at Sundog we create a lot of responsive websites.  Essentially you create one site which scales its size and changes its layout and content based on the browser resolution.

April 04, 2012 | Rob Burke: Creative interface and user interaction is expected

Have you ever been to a website and your first thought is “this site is shady?” Have you ever downloaded an app only to open it once and never again? This is what I like to call Back Alley Design Syndrome (or BADS for short).

March 29, 2012 | Dean Froslie: Does Your Site Pass the Credibility Test?

When organizations create (or redesign) their online presence, they often overlook a powerful, broader audience objective: credibility.

March 21, 2012 | Adam Konieska: 6 Tips to Make Your Web Forms Easier to Use

We’ve all been there, trying to complete a web form that was clunky and difficult to use.  Fortunately, there are some simple (yet often overlooked) steps you can take to improve the user experience on your forms.  Most of these are quick to implement and will provide incredible benefits to the end user.

February 29, 2012 | Ron Lee: Bank defections rise as consumers say “no” to fees and poor service

2011 saw bank customers voting with their feet and deposits as they switched banks in search of lower fees and better service.  Confirming that, J.D. Powers and Associates this week released its U.S. Bank Customer Switching and Acquisition Study, and the results are not pretty for many large, regional and midsize banks.

February 17, 2012 | Paul Bourdeaux: Missing the Mark With QR - My Response To Jon Barocas

Jon Barocas, founder and CEO of bieMEDIA, recently made waves on Mashable when he blogged about Why QR Codes Won’t Last.  While I respect Mr. Barocas and recognize his success in marketing technology, I feel that he is significantly undervaluing QR codes and overvaluing his proposed alternative.  Here is why:

January 31, 2012 | Shawn Tennyson: Is Distractive Technology Effective?

Are the latest digital signage products useful tools for an in-store marketing campaign, or just another distraction from real customer service that people are looking for?

January 31, 2012 | Dean Froslie: The Barn and Your Brand

Williams Arena—better known as The Barn—is a throwback in the high-stakes world of college athletics. Don’t let your brand fall into a Barn-like state.

October 30, 2011 | Dean Froslie: Customer Persona Revealed in New Television Spot

Too often, organizations plan marketing programs without truly understanding their prospects and customers: who they are, how they think and what they seek. However, a new National Car Rental television spot clearly reveals the persona they want to target.

September 29, 2011 | Shawn Tennyson: Ovation Captures a Live Show for Your Digital Device

Ovation is a live digital music distribution kiosk available at concert venues. The Ovation kiosk allows you to purchase the live concert you just experienced and download it directly to your digital device or have it emailed to you.

September 18, 2011 | Alyssa Dahl: The Future for Every Business: Social Enterprise

A few weeks ago, five people from the Sundog team got the opportunity to attend Salesforce’s Dreamforce conference in San Francisco. One of the big ideas brought back from the conference was social enterprise. In our tech talk on September 15th, the team shared a few, great videos that demonstrate what social enterprise is.

August 31, 2011 | Ron Lee: Texas Bank SWARMs over Customers

In this time of intense competition, earnings pressure, customer attrition and declining branch traffic, how can banks truly reengineer the customer experience? $1.2 billion Extraco Banks, Temple, Texas, is a great example of how a financial institution can transform its retail operations and culture from top to bottom.