You’re in a meeting presenting to your stakeholders, what you thought, was a perfectly formulated delivery plan, when you’re faced with one of these dreaded statements: “Where did you get…?” “Why did/didn’t you…?” “I don’t remember…” “This isn’t correct.” You quickly realize your stakeholders are not all in agreement and any changes could have a real impact to your project. Now, it’s important to get their concerns captured correctly and ensure agreement before moving forward.
Marketing. Sales. Dealers. When it comes to manufacturing, there are a lot of different players and a lot of moving parts. But at the end of the day, every experience should feel completely seamless and personalized for your customers.
Want to be more effective with lead routing? Before we dive in, let’s define a couple things so we’re all starting from the same page.
A manufacturing revolution is here. It’s disrupting the value chain, from product innovation to customer loyalty. And many are calling it the next Industrial Revolution - one filled with not just technology, but with smarter technology.
Different departments use different systems to work with the same or similar information. You may even have purchased other smaller companies and have to shoehorn their systems in to work with yours. All of these types of scenarios create inefficiencies and inaccuracies, which cost your company money. Nobody wants to spend money on wasteful issues like that, right?
Becoming customer-driven isn’t easy, especially in manufacturing. Marketing teams must define new processes. Learn new technology. Even rethink their roles.
See what’s changing the game for manufacturers, what’s ahead on the horizon and what it all really means to you.