+Integrated Marketing

11 Oct

Gmail Support for Responsive Design Has Arrived

Darin Livdahl
Posted in: Integrated Marketing, Digital Marketing, Email Marketing, Google, Responsive Design

Gmail now supports embedded style sheets and media queries! What does that mean for email marketers and developers?

10 Aug

3 Ways to Create Engaging Content for Instagram

Brianne Carlsrud
Posted in: Digital Experience, Content Strategy, Integrated Marketing, Social Media, Facebook, Instagram, Salesforce, Twitter

Instagram officially launched in 2010 and had one million users just two months after its launch. Currently, the social network has 500 million users and keeps on growing. (To put that growth into perspective, Twitter, which launched in 2006, only has around 320 million users).

3 Aug

Social Media & 2016 Olympics: What You Need to Know

Brianne Carlsrud
Posted in: Digital Experience, Content Strategy, Integrated Marketing, Media Strategy, Social Media

The Olympic Games return this summer in Rio de Janeiro from August 5-21, 2016.

13 Jun

What 3 Restaurants Do Right (and Wrong) with Their Email Marketing

Sarah Mayfield
Posted in: Digital Experience, User Experience (UX), Integrated Marketing, Digital Marketing, Email Marketing, Marketing Automation

Yesterday I came across an interesting article called “Email Showdown: Starbucks vs. Dunkin’ Donuts.” The article’s author, McKenzie Van Meter, signed up for promotional emails from both coffee companies and compared their effectiveness.

26 Apr

Making Mass Media Work for You: The 4 Biggest Factors for Your Media Budget

Ashley Nowacki
Posted in: Integrated Marketing, Digital Marketing, Mass Media, Media Strategy

In today's fast-paced digital world, consumers are inundated constantly with marketing messages vying for their attention. As a result, your job is much more challenging. Reaching the right person with the right message at the right time is no easy task.