27 May 2015

How to Find the Right Partner for Data Integration

Terry Luschen
Posted in: Business, CRM, Data Integration, Internet, Partners, Technology, Technology Platforms, Technical Enablement, Technical Strategy

Choices can make us all feel like Goldilocks. One option is too big, another option is too small. Data integration can feel the same way. It’s hard to know what’s “just right” for your organization.

Wait – what exactly is data integration? It’s the combination of technical and business processes used to combine data from different sources into meaningful, valuable information. And it starts by defining where your data is coming from. Is the data in an existing database, spreadsheets or your CRM system? Are you picking the right data that is valuable enough to spend money moving it between systems? Which processes will get the job done?

There are a lot of questions involved.

29 Jul 2014

Working With Dynamic Markers in Google Maps JS API

Craig Isakson
Posted in: Google, Internet, Software Development, Technology, Web Development

Google Maps has been around for quite a while. As such, when I came across the need to add dynamic markers to a map I did some searching. My search didn’t really yield what was looking for. There were a couple of similar situations I had found but nothing that really worked well.

29 Jul 2014

Starting a PushTopic for the Streaming API in Salesforce

Craig Isakson
Posted in: Internet, Mobile, Salesforce, Software, Software Development, Technology, Technical Strategy

If you have ever used the Streaming API in Salesforce you know that you need to create a PushTopic for users to subscribe to for streaming to work. Not a big deal right? It’s just an object and the topics are just records in the object.

28 Feb 2014

Finding Creative Inspiration - 5 sites to inspire you

Rob Burke
Posted in: Advertising, Branding, Creative Strategy, Education-Training, Graphic Design, Internet, Marketing, Photography, Video, Brand, Audience, Message, Content Development

We all hit that slump in our creativity from time to time. When you feel you have nothing new to try and wonder if you are still good at what you do. Well for those times the best remedy is to look back at some of your best work and to look closely at what some of the best are creating now.

16 Dec 2013

Sundog: The Podcast 056 - Web Video Challenges

Lon Keller
Posted in: Digital Experience, Digital Marketing, Integrated Marketing, Internet, Mobile, Technology, User Experience (UX), Video, Web Development, Buyer Journey Optimization, Content Development, Targeted Marketing Programs, Technical Strategy

Today, half of all peak internet traffic is video. Unfortunately, there isn’t a “one size fits all” solution which can be applied to web video. Multitudes of codecs, frame sizes, file containers and a whole host of devices create a challenging video delivery environment. On today’s show, our panelists talk about these challenges and the importance of facing them head on as the domination of web video continues to grow.

27 Jun 2013

Who Profits From Your URL? You Might Be Surprised

Lynlee Espeseth
Posted in: Internet

Depending on how much time you have on your hands (or how much of an internet nerd you are) you might have stopped to notice the endings of the URLs your most frequented websites have. For example, most websites you encounter in the US probably end with .com (for commercial) or .org (for organization). If you like to shop overseas you may have visited amazon.co.uk, or if you are feeling authentic you might visit ikea.se (for Sweden). If you get elected Pope you might surf around the net on sites with .va (for Vatican City) or if you are relaxing in Barbados you may use a .bb site to find the best beach.

18 May 2013

Google I/O Initial Thoughts/Recap

Craig Isakson
Posted in: Google, Google I/O, Internet, IT, Mobile, Software Development, Technology, Technical Strategy

This year’s Google I/O was said to be all about the developer. With no new device announcements as well as no new version of Android announced, this seemed to hold true. After wrapping up yesterday afternoon, I have had a chance to digest a lot of the content that was presented.

30 Apr 2013

Salesforce Customer Company Tour Recap

Alyssa Greve
Posted in: Business, Internet, Social Media, Targeted Marketing Programs

I met up with two other Sundoggers at the airport anxious and excited to attend the Salesforce Customer Tour on April 18th. We were welcomed by the downpour of rain, which was a better sight than the snowfall in Minneapolis. When we arrived at McCormick Place, the event had volunteers every 10 feet willing to help and execute with ease. I was very impressed with the event; however did find some volunteers was unaware of the event hashtag. After asking three volunteers, I waited until the keynote to hear the announcement for the Twitter hashtag. Millions of Salesforce branded banners lead us to the Cloud Expo first and then we made our way to the Customer Story keynote, which was the highlight of my experience at the event.

29 Mar 2013

How To Use The ‘rel author=’ Attribute For SEO

John Schneider
Posted in: Branding, Content Strategy, Google, Internet, SEO, Writing, Brand, Audience, Message, Buyer Journey Optimization, Targeted Marketing Programs

Have you seen little pictures next to Google search results and wondered how they got there? I’ll explain what they are, what they’re used for, and how you can set up your own.