Blog

Marketing Cloud

12 Sep 2018

How to Connect to Marketing Cloud’s REST API

Katie Wilson Posted in: Marketing Cloud, Sales Cloud, Salesforce, Software Development

As a manufacturer, you need to communicate with your customers, who come in all shapes and sizes: dealers, distributors, suppliers and end-users just to name a few. One of tools that can help aid this communication is Marketing Cloud from Salesforce.

16 Aug 2018

Sitecore, Marketing Cloud & 6 Tips for Better CX

Chris Kulish Posted in: Customer Experience, Marketing Cloud, Personalization, Salesforce, Sitecore

As we discussed in Part 1 of this post, today’s customers are no longer just seeking products. They want relationships with brands, built on trust and two-way communication. And for most companies, that means it’s vital to turn every touchpoint along the customer journey into an exceptional one. But where do you start?

7 Aug 2018

Sitecore + Marketing Cloud Integration = Better CX

Chris Kulish Posted in: Customer Experience, Marketing Cloud, Personalization, Salesforce, Sitecore

What do we mean exactly when we talk about customer experience (CX)? Think of CX as every interaction that a customer has with your business. That may include: face-to-face, website visits, customer communities, online chat with a customer service representative, mobile apps, display ads, social media and more.

13 Mar 2018

Marketing Cloud Lead Submission (Part 2)

Corey Trick Posted in: AMPScript, Marketing Cloud, Salesforce

New to this blog series? Be sure to start by reading Marketing Cloud Lead Submission (Part 1): How to Build Your Foundation.

7 Mar 2018

Marketing Cloud Lead Submission (Part 1)

Corey Trick Posted in: AMPScript, Marketing Cloud, Salesforce

For many single landing page solutions, the primary goal is generating leads. In this two-part blog series, we will share a process to capture those leads, using AMPScript through Salesforce Marketing Cloud, and then add users to a campaign. AMPScript as a language allows for some great customization options in user experience, plus it’s a powerful way to manipulate the data you send to Salesforce. This series will scratch the surface on how to use some of that user data from Salesforce to customize your submission.

19 Dec 2017

Salesforce & Google: What the New Partnership Means to You

Susanna Oliver Posted in: Events, Dreamforce, Google, Google Analytics, Lightning, Marketing Cloud, Sales Cloud, Salesforce

A partnership announcement at Dreamforce 2017 is sending shocks around the world. Tech giants Salesforce and Google have partnered to integrate their marketing and sales features - creating a robust toolbox to help their customers work smarter, work faster and convert leads into revenue.

12 Dec 2017

How Marketing Cloud + Sitecore XP Could Transform Customer Experiences

Chris Kulish Posted in: Customer Experience, Events, Dreamforce, Marketing Cloud, Salesforce, Sitecore, Web Personalization

What if your website knew whether your visitors had opened the last email offer you sent them? What if you could trigger an email offer to customers featuring the top products they viewed on your website? What if you could see the important interactions that customers had taken on your website, right alongside their sales histories?

9 Mar 2017

Sundog Is a 2017 Salesforce Gold Partner: What It Means to You

Damie Berkey Posted in: Certifications, Marketing Cloud, partnerDRIVEN, Partners, Sales Cloud, Salesforce

At Sundog, we’re proud to, once again, be awarded the designation of Salesforce Gold Consulting Partner.

10 Nov 2016

Ignite Your Indirect Sales Channels: Watch the Webcast

Jen Thompson Posted in: B2B, Manufacturing, Marketing Cloud, partnerDRIVEN, Salesforce

Want to increase your lead generation and revenue? Or drive engagement with your partner channels?

14 Oct 2015

Dreamforce 2015 in Review: Top Tech, Tools & Takeaways

Greg Ewing-Lee Posted in: Analytics Cloud, App Cloud, Community Cloud, Events, DF15, DFMakeItCount, Dreamforce, Marketing Cloud, Sales Cloud, Salesforce, Service Cloud

Dreamforce is always one of the best and biggest events of the year. Why do we get so excited about it? Well, here are six reasons – just for starters.